CLIENT
Suffolk Music Teachers
PROJECT
Flyer Design
ABOUT THE CLIENT
Suffolk Music Teachers are a group of experienced musicians and qualified teachers all with a passion for music education. Based in Bury St Edmunds, Suffolk Music Teachers offer tutoring on a variety of instruments such as the piano, guitar, saxophone, drums and flute.
BRIEF
Suffolk Music Teachers wanted a single sided flyer, that could be handed out which doubled up as a promotional poster, to be displayed in local stores. The flyers aim was to create awareness of the business and to introduce potential customers to their services. More of an initial introductory talking point, rather than a fully fledged leaflet.
CONCEPT
Knowing the flyer would also be used as a small poster, content and design elements were kept minimal. Sometimes less is more and this is a perfect example. As an introduction to the Suffolk Music Teachers promoting music lessons, a variety of instruments they teach and contact details.
The flyer was printed on a 170gsm silk stock. A mid-weight stock, high quality with a soft sheen. The low-shine of the stock was suitable for a poster, as anything with a high gloss would reflect the light making the text hard to read.